Field notes on Generative Engine Optimization, AI search visibility, and how LLMs choose what to recommend.https://wordofgpt.com/en-ushttps://wordofgpt.com/blog/ai-reputation-management/https://wordofgpt.com/blog/ai-reputation-management/AI engines confidently repeat facts about your company — sometimes outdated or wrong. Here's how to monitor and fix what they say.Fri, 03 Apr 2026 00:00:00 GMTFor commsGEOPRreputationWord of GPThttps://wordofgpt.com/blog/ai-vendor-shortlist-sales/https://wordofgpt.com/blog/ai-vendor-shortlist-sales/B2B buyers now assemble vendor shortlists with AI before any human contact. If the model doesn't name you, the deal starts without you.Fri, 27 Mar 2026 00:00:00 GMTFor salesGEOsalesB2BWord of GPThttps://wordofgpt.com/blog/founders-ai-search-category/https://wordofgpt.com/blog/founders-ai-search-category/In early markets, whoever the AI recommends first tends to define the category. Here's why founders should treat GEO as category strategy.Fri, 20 Mar 2026 00:00:00 GMTFor foundersGEOfoundersstartupsWord of GPThttps://wordofgpt.com/blog/ai-visibility-for-cmos/https://wordofgpt.com/blog/ai-visibility-for-cmos/How marketing leaders should think about, measure, and report AI visibility — in language the board already understands.Fri, 13 Mar 2026 00:00:00 GMTFor marketersGEOCMOmarketingWord of GPThttps://wordofgpt.com/blog/why-organic-traffic-declining/https://wordofgpt.com/blog/why-organic-traffic-declining/B2B sites are down 30–50% on organic traffic, and the usual SEO explanations miss the real cause: AI is answering the query before the click.Fri, 06 Mar 2026 00:00:00 GMTStrategyGEOSEOtrafficWord of GPThttps://wordofgpt.com/blog/measuring-ai-share-of-voice/https://wordofgpt.com/blog/measuring-ai-share-of-voice/A clear definition of AI Share of Voice, the inputs that go into it, and why single samples will mislead you.Fri, 27 Feb 2026 00:00:00 GMTMeasurementGEOmetricsAI Share of VoiceWord of GPThttps://wordofgpt.com/blog/reddit-geo-playbook/https://wordofgpt.com/blog/reddit-geo-playbook/Reddit shows up in a huge share of AI citations. Here's why, and how to earn legitimate presence without spamming.Fri, 20 Feb 2026 00:00:00 GMTDistributionGEORedditdistributionWord of GPThttps://wordofgpt.com/blog/schema-markup-for-ai-search/https://wordofgpt.com/blog/schema-markup-for-ai-search/Which structured data types actually help AI engines understand and cite your content — and how to implement them without overcomplicating it.Thu, 12 Feb 2026 00:00:00 GMTTechnicalGEOschemaJSON-LDtechnicalWord of GPThttps://wordofgpt.com/blog/how-to-write-llms-txt/https://wordofgpt.com/blog/how-to-write-llms-txt/A practical guide to llms.txt: what it is, what to put in it, and how it helps AI engines understand and cite your site.Wed, 04 Feb 2026 00:00:00 GMTTechnicalGEOllms.txttechnicalWord of GPThttps://wordofgpt.com/blog/how-llms-choose-citations/https://wordofgpt.com/blog/how-llms-choose-citations/Most AI citations in a category trace back to ~20 URLs. Here's why models favor certain sources — and how to become one of them.Wed, 28 Jan 2026 00:00:00 GMTStrategyGEOcitationscontentWord of GPThttps://wordofgpt.com/blog/geo-vs-seo/https://wordofgpt.com/blog/geo-vs-seo/SEO competes for ranked links; GEO competes to be the AI's answer. Here's what carries over, what's new, and how to run both without starting from scratch.Wed, 21 Jan 2026 00:00:00 GMTStrategyGEOSEOstrategyWord of GPThttps://wordofgpt.com/blog/what-is-geo/https://wordofgpt.com/blog/what-is-geo/A plain-language guide to GEO: how to get your brand mentioned, cited, and recommended inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.Wed, 14 Jan 2026 00:00:00 GMTFundamentalsGEOAI searchfundamentalsWord of GPT